Reflections are only that, reflections, nothing more nothing less. Often these reflections are related to books I read, but occasionally also other things. These are often written very late, very fast,  using notes from my mobile phone, so the grammar and spelling is horrible.



Wipro supports WWF’s new report

As the first CEO in the world Azim Premji Chairman & CEO of Wipro, have provided a comment for my new report about IT: Outline for the first global IT strategy for CO2 reductions: A billion tonnes of CO2 reductions and beyond through transformative change.

“Enabling the world’s poor to move out of poverty can get dramatically accelerated by innovation and resource efficient solutions. IT can provide multiple solutions to drive these innovations and improve quality of life; while at the same time enable sustainable use of natural resources, including reduced dependence on fossil fuel

The WWF report is timely and Wipro looks forward to joint work with WWF, to ensure that more sustainable IT solutions will become available. Wipro has begun to build a portfolio of investments that will create possibilities and opportunities for sustainable business. We will also partner with regional, national & global groups as part of our sustainability initiatives in energy, water, waste & biodiversity.”

Azim Premji Chairman & CEO of Wipro

I hope to get comments from two or maybe three more CEOs from different parts of the IT value chain.

Mobile summit 2008: Game over – What parts of the IT industry is ready to talk about content?

Another conference where people focused almost all attention on the 2% (IT’s own emissions not the 98% of the emissions in society that IT can help to reduce). Interesting is to see that there is a war within the 2% box. Some arguments made sense, like showing that the handsets are less important than the network (1% compared to 99%). Still the most important question now is how IT is used and what IT-solutions that are provided. Would be interesting to see where the resources to reduce CO2 are spent and what the drivers are.

One area that I would like to explore is if companies that focus on “entertainment” and see future revenue streams from games, music and other “trivial areas” are more likely to focus on the 2% (as they can’t really defend their emissions). Companies that actually provide low-carbon solutions obviously have a greater incentive to show that their own emissions might have to increase in order to reduce the overall emissions. I hope to explore this further.

Mobile summit 2008: Game over – What parts of the IT industry is ready to talk about content?

Another conference where people focused almost all attention on the 2% (IT’s own emissions not the 98% of the emissions in society that IT can help to reduce). Interesting is to see that there is a war within the 2% box. Some arguments made sense, like showing that the handsets are less important than the network (1% compared to 99%). Still the most important question now is how IT is used and what IT-solutions that are provided. Would be interesting to see where the resources to reduce CO2 are spent and what the drivers are.

One area that I would like to explore is if companies that focus on “entertainment” and see future revenue streams from games, music and other “trivial areas” are more likely to focus on the 2% (as they can’t really defend their emissions). Companies that actually provide low-carbon solutions obviously have a greater incentive to show that their own emissions might have to increase in order to reduce the overall emissions. I hope to explore this further.