The short movie: "The 21st Century Office: A low carbon economy and transformative change"
/The short movie is now linked to the apps for Android and iPhone as well on the 21st Century office web page.
Have a look at the movie here.
The applications are doing really well and we are above 10 time the target already. Lot’s of lessons in crowdsourcing process and the final report/guide will be exciting to finalize.
Making the movie was a very interesting process. This is my second movie (first movie here) and I’m beginning to like the way it is possible to communicate a complex narrative. It is hard when you have a limited budget and have to cut some corners, but at least you end the process with enough ideas for a couple of more movies.
Of course the movie breaks a lot of rules in terms of how things “should be done”. But unless we try new things we will never deliver the changes that are needed. It is a balance between getting the message out to many, and telling the right message to those that really can use it. I rather have 10 people that can contribute to transformative change be inspired then 1 000 000 having a few laughs and then forgetting it. If the movie is watched by 10 000 people without any promotion I hope I have reached those ten.